Where LabelZoom is strong
PDF/image → ZPL with OCR and layout analysis is their real technical differentiator: it reconstructs text, barcodes, lines and boxes as native ZPL elements, not a pasted bitmap.
API operations are enterprise-grade — high SLAs, latency-based routing, zero retention on Pro and Business — and the UI is localized in 7 languages, including pt-BR.
Where ZPL em PDF wins
No watermark: free conversions come out clean and print-ready — LabelZoom's free output is marked.
Privacy by construction: in-browser rendering on every use, not as a paid-plan feature. Worth reading their own table: retention only goes to zero from Pro; on Free and Basic it is indefinite.
Live: the label updates on every change, with no convert button, and the whole site is built around the Brazilian marketplace flow.